3 What kind of media institution might distribute your media product and why?

Production companies are the companies that produce the movie, they then hire the directors who then hire the cast using the budget of the production company. Examples of production companies are Lionsgate, Warner bros and Columbia pictures. There are more local production companies, such as Film 4 productions which is a British production company who have made films such as the Inbetweeners movie and it's sequel.

Distribution companies are all about raising awareness about a new film or TV program. They do this in a variety of ways. They do this by making film trailers that coincide with the release date of the film. They also book slots on talk shows for the actors to talk about their character in the film and give teasers to the audiences following the film. On top of this they give critics early access to the film so they can write about the film in magazines so if the film is good then it's good advertisement, however, if it's bad then it can affect the sales of tickets to the film. An example of a distribution company is paramount pictures.

Throughout the title sequence, specific job roles are listed, such as producers, directors, actors, editors and more; this is to show the audience the quality of the film as it allows you to see if famous and respected actors are in it such as Micheal Caine, Tom Hanks and Samuel .L. Jackson. If a film stars any of these actors it's usually going to sell out in the box office; this is because they are some of the best actors in the world, however, to get them to star in a film they will need to have their pay requirements met which if a small production company wanted to hire them they would have minimal chance. Only Production giants such as Warner Bros and co can afford these stars. In some cases the use of less well known actors doesn't mean the film will be of a lower quality, for example Robert Pattinson wasn't very well known, but as soon as he starred in Twilight he became known as a famous actor. The reason that the film was popular was because it was based on the Twilight Saga books, which has won many awards, as well as, debuting at #5 on the New York Times bestseller list, which later went to #1.

Shaun of The Dead is a horror comedy film released in 2004 and was distributed by the company Focus Features. In its opening weekend it made $3,330,781 in the US and £1,603,410 in the UK. The films premiere was on March 29th 2004 in London; this then went on to be premiered in September in the USA. Focus Features would be the media institution that would distribute my film as both of these films are horror comedy and would attract the same type of audience.The reason other distribution companies don't distribute these types of films is because they are seen as a risk so they tend to stick to action films as it's safe in comparison as it's in the top 5 of genres watched per year.